He's mostly wrong. The entire point of moving to chip is because liability stops being on the retailer if they implement EMV. Chip and EMV go hand-in-hand. Why bother upgrading your terminals for chip and not do EMV? Might as well stick with swipe then, its the same liability agreement.
Its all a stopgap measure to chip and pin anyway. Once everyone is used to EMV and all the terminals have been replaced, we'll have a sunset on swipe and then move to chip and pin, which will be a minor upgrade. This will all take time. Lets remember the United States has a quarter of the world’s credit card transactions, but only 4.5% of its population. Its a very big cc market and change isn't going to come quickly.
Its all a stopgap measure to chip and pin anyway. Once everyone is used to EMV and all the terminals have been replaced, we'll have a sunset on swipe and then move to chip and pin, which will be a minor upgrade. This will all take time. Lets remember the United States has a quarter of the world’s credit card transactions, but only 4.5% of its population. Its a very big cc market and change isn't going to come quickly.